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CAC가 250만 원이었다. 목표는 200만 원. 이 차이가 비즈니스 지속 여부를 가르고 있었다. 선택지는 두 가지였다. 광고비를 줄이거나, 이미 들어온 유저를 놓치지...


There's a meeting I've sat in dozens of times. The team has been debating for an hour. Someone...


The dev team is moving fast. Requirements come in, developers build quickly, and then the demo...


서비스가 성장할수록 새로운 문제가 생겼다. 수요는 있는데, 줄 차가 없었다. 스타트업에서 신사업 검증을 "0 to 1"이라고 한다. 그런데 이건 달랐다. 출발선이...


Every PM I know has experienced this: you ship the feature, it doesn't move the metric, and six week...


Every product decision rests on at least one assumption that, if wrong, makes the entire effort...


One of the biggest debates in the startup world is surprisingly simple: Should early-stage startups...


How Product Management Discipline Separates Lasting AI and Agent Adoption from Expensive...


Building features without user feedback is like shooting arrows in the dark. Regularly engage with.....