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Shilika3d ago • 7 min read
When Should You Lift the Embargo on a DeFi Protocol Announcement?
Lifting an embargo on a DeFi protocol announcement is high-stakes. Here's the framework to nail timi...
#embargo#defipr#cryptopr#web3pr
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Shilika3d ago • 8 min read
Web3 PR Embargo Strategy: The Operational Long-Tails Founders Never See Coming
The mechanics of a Web3 embargo look simple until something breaks. This playbook answers the operat...
#embargo#web3pr#cryptopr#journalistrelations
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Shilika3d ago • 8 min read
How to Build a Crypto Journalist CRM: Beats, Sentiment, and Embargo Reliability
Most Web3 teams keep journalist contacts in a Google Sheet that goes stale in 60 days. Here's the sc...
#mediarelations#journalistcrm#cryptopr#ops
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Shilika4d ago • 9 min read
Web3 Founder X/Twitter Strategy: The 12-Month Thought Leadership Operating
A week-by-week X content architecture for Web3 founders: ownable thesis, compounding formats, journa...
#founderpersonalbrand#xtwitterstrategy#web3thoughtleadership#cryptopr
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Shilika4d ago • 9 min read
Crypto News Embargo Coordination: The Operational Guide for Web3 Teams
How professional embargo coordination services work for crypto projects—timing, outlet selection, br...
#embargo#web3#cryptopr#tokenlaunch
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Shilika4d ago • 9 min read
The Real Risks of Embargo Breaks in Cryptocurrency PR
A premature leak can torpedo a token launch, trigger regulatory scrutiny, and permanently damage jou...
#embargo#cryptopr#web3#tokenlaunch
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Shilika4d ago • 7 min read
What a Good Embargo Strategy Looks Like for Crypto Announcements
A practical guide to building an embargo strategy that earns coordinated tier-1 coverage for crypto ...
#embargo#web3pr#cryptopr#tokenlaunch
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Shilika4d ago • 9 min read
How to Pitch CoinDesk, The Block, Blockworks, and Decrypt in 2026: A
Sending the wrong pitch to the wrong reporter is the fastest way to burn a crypto media relationship...
#mediarelations#cryptopr#journalistoutreach#tier1
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Shilika3d ago • 9 min read
How to Coordinate Embargoed Press Releases for Blockchain Funding Rounds
A step-by-step operational guide for Web3 founders on coordinating embargoed press releases for bloc...
#embargo#blockchainpr#fundingannouncement#cryptopr
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Shilika4d ago • 8 min read
TGE Communications Compliance: MiCA, the GENIUS Act, and SEC/CFTC Guidance for
Every press release, X thread, and pitch deck in a token launch now carries securities law exposure....
#tgepr#tokenlaunchpr#web3pr#cryptopr
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Shilika4d ago • 8 min read
DeFi Protocol PR Playbook: Build Earned Media That Moves TVL, Not Just
DeFi PR optimised for impressions rarely moves TVL. Here's the playbook — on-chain press hooks, inst...
#defipr#web3pr#cryptopr#blockchainpr
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Shilika3d ago • 9 min read
Embargo Timing in Web3 PR: The Founder's Playbook for 2026
Master embargo timing for Web3 PR campaigns: how long to hold, who to brief first, when to go simult...
#embargo#web3pr#cryptopr#tokenlaunch
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Shilika3d ago • 8 min read
Crypto Exchange Listing PR: The 4-Phase Sequence That Builds Market Confidence
Most founders treat an exchange listing as a single press release. This playbook covers the four-pha...
#exchangelisting#tokenlistingpr#cryptopr#tge
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Shilika4d ago • 9 min read
How to Become a Quoted Expert Source in Bloomberg, FT, and WSJ as a Web3 or AI
A practical 90-day playbook for Web3 and AI founders: how to get quoted in Bloomberg, the FT, and WS...
#tier1cryptomediaoutreach#cryptopr#founderpr#thoughtleadership
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Shilika3d ago • 9 min read
Which Journalists Accept Crypto News Under Embargo (And How to Approach Them)
A practical guide for Web3 founders on which crypto outlets work under embargo, which reporters cove...
#embargo#cryptopr#journalistrelations#web3pr
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Shilika2d ago • 9 min read
How to Pitch Naavik, Blockworks Research, and The Block's Research Desk: A Web3
Most Web3 founders ignore the analysts and newsletters that institutional capital actually reads. He...
#web3analystrelations#blockworksresearch#newsletterpr#cryptopr
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Shilika2d ago • 8 min read
Web3 Founder Substack Strategy: How to Build a Newsletter That Journalists
The best Web3 founders in 2026 are bypassing intermediaries entirely with Substack—turning newslette...
#web3foundernewsletter#substackstrategy#founderthoughtleadership#cryptopr
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Shilika2d ago • 10 min read
Web3 Gaming PR Playbook: How to Earn Coverage in Decrypt, Naavik, and
GameFi and on-chain game founders face a split media landscape. This playbook shows how to craft two...
#web3gamingpr#gamefipr#cryptopr#blockchaingaming
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Shilika2d ago • 7 min read
Exchange Listing PR: The 6-Month Media Runway That Gets Crypto Projects Listed
Tier-1 exchanges audit your media presence, founder visibility, and community quality before approvi...
#exchangelistingpr#cryptopr#tokenlaunch#web3pr
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Shilika4d ago • 9 min read
Post-TGE PR: The 90-Day Communications Plan After Your Token Goes Live
Most PR guides stop at launch day. This 90-day post-TGE communications plan covers exchange listings...
#tgepr#tokenlaunchpr#cryptopr#web3communications
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